(Part 4 of 4) - Intelligence Portal Demo - Identifying Your Strengths and Weaknesses

Topics Covered in Course

  • Reviewing the Key Performance Indices obtained and their importance
  • Calculating expectation gap scores
  • Running key indice plus/minus scores
  • Identifying top organizational attributes
  • Identifying the largest expectation gaps your organization is facing
  • Leveraging verbatim buyer comments to drive tactical initiatives

Detailed Course Description

This is part 4 of a 4 course series. VoiceoftheBusiness Academy features many customer experience and competitive intelligence courses - and we have also included several courses, like this one, that will provide demonstrations from Market Awareness' intelligence portal so you can see what a typical organization is doing with the intelligence they obtain. The portal will also show how organizations use the intelligence portal to manage their data, drive decisions at various organizational levels, understand various strengths and weaknesses from their buyers, and provide them the ability to disseminate the intelligence throughout their organization.

This course is focused on how to use intelligence to identify your organizational, sales, product, delivery, and marketing strengths and weaknesses. These attributes will drive focused internal strategies to mitigate weaknesses and promote strengths in your organization.

Available: December 2022