Text analytics and sentiment analysis are quickly becoming some of the most vital strategic initiatives that organizations are flocking to in order to gain a competitive advantage in today’s world of big data and social media informational overload. The business-drivers of quickly being able to... more
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This is part 1 of a 2 course series. Implementing a Win/Loss Intelligence Program enables organizations to access the minds of their buyers. Existing customers and lost prospect intelligence can be leveraged by numerous stakeholders in an organization to allow more focused and concise strategic and... more
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(design and creation being planned) In an effort to close the loop on your intelligence programs, you need to recognize that your competitors will be performing intelligence initiatives against your organization as well. Whether your organization realizes it or not, right this second it is under... more
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One of the biggest risks an organization faces is the existence of a number of organizational blind spots. Blind spots are areas in which business professionals fail to notice or understand important information and thus lead their organization into one of any number of traps. These include... more
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(design and creation being planned) Mergers and acquisitions represent the ultimate in change for a business. No other event is more difficult, challenging, or chaotic as a merger and acquisition. It is imperative that everyone involved in the process has a clear understanding of how the process... more
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Intelligence programs obtain their information feeds from Primary and Secondary research methods. Secondary research typically leads to Primary research, which is more labor intensive and critical for organizations in turning information into intelligence.
Secondary research consists of press... more
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