Win-Loss intelligence projects should be generating quantitative and qualitative information on measurable organizational key indices. This critical information should be leveraged to provide reports and trends to various organizational groups and clearly identify and pinpoint strengths and... more
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Category: Company
The identification and development of high potentials is a key talent management process in organizations but is also one of the least understood talent measures. When done poorly, deserving individuals are overlooked and undue investments are made in false positives. In both cases, individuals... more
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Category: Employees
This is part 2 of a 2 course series. This online course picks up where Part 1 left off and focuses on techniques for gathering the information, turning the information into intelligence, and consolidating all intelligence into credible deliverables for your organization. It is well known that most... more
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Category: Products
While market research often focuses on fulfilling specific information needs, competitive intelligence is an ongoing process of developing a holistic analysis of your organizational environment. “Competitive” intelligence is not just “competitor” intelligence. Competitive intelligence can focus on... more
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Category: Company
This is part 3 of a 4 course series. VoiceoftheBusiness Academy features many customer experience and competitive intelligence courses - and we have also included several courses, like this one, that will provide demonstrations from Market Awareness' intelligence portal so you can see what a... more
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Category: Miscellaneous
While market research often focuses on fulfilling specific information needs, Competitive Intelligence is an ongoing process of developing a holistic analysis of your organizational environment. “Competitive” Intelligence is not “Competitor” Intelligence. Competitive Intelligence can focus on a... more
Available: Now
Category: Company

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