While market research often focuses on fulfilling specific information needs, competitive intelligence is an ongoing process of developing a holistic analysis of your organizational environment. “Competitive” intelligence is not just “competitor” intelligence. Competitive intelligence can focus on... more
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Category: Company
You may wonder how some organizations implement and manage intelligence programs while making it seem like an effortless endeavor. It can be anything but, for most organizations, so don't let those others fool you by making it look easy. There are dozens of factors and constraints that need to be... more
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Category: Company
At long last, strategic planners now have a crisp and clear way of communicating strategy. With Balanced Scorecards, strategy reaches everyone in a language that makes sense. When strategy is expressed in terms of measurements and targets, employees can better relate to what must happen. This leads... more
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(currently being designed and created)
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Category: Employees
Any organizational leader will tell you that knowing how your competitors sell their wares and at what price is simply good business practice. But how do you obtain this information? Is it ethical and legal to implement a mystery shopping intelligence program? As in all other aspects of... more
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Category: Customers

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