Numerous suppliers of Customer Management systems have evolved over the years and provide a vast array of applications from simple to complex enterprise-wide applications. The choice can be daunting for an organization. This is further complicated by the growth in data, increasing complexity in... more
Available: Now
Category: Customers
This is part 1 of a 2 course series. Implementing a Win/Loss Intelligence Program enables organizations to access the minds of their buyers. Existing customers and lost prospect intelligence can be leveraged by numerous stakeholders in an organization to allow more focused and concise strategic and... more
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Category: Company
(design and creation being planned) One of the largest challenges facing organizations is the need to maximize customer engagement and increase revenue while minimizing the cost of delivering an outstanding customer experience. With rising customer acquisition costs, organizations are turning... more
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Category: Customers
(design and creation being planned) In an effort to close the loop on your intelligence programs, you need to recognize that your competitors will be performing intelligence initiatives against your organization as well. Whether your organization realizes it or not, right this second it is under... more
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Category: Company
Customers are one of the most important, and often the only, revenue producing assets for an organization. Managing these important assets, therefore, requires a systematic and disciplined approach toward achieving a sustainable competitive advantage. In general, retention and loyalty programs are... more
Available: Now
Category: Customers
One of the biggest risks an organization faces is the existence of a number of organizational blind spots. Blind spots are areas in which business professionals fail to notice or understand important information and thus lead their organization into one of any number of traps. These include... more
Available: Now
Category: Company

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