The customer may always be right, but that doesn't mean all customers are easy to deal with. Anyone who's ever worked with customers can tell you they can be downright unruly. Still, if you want to stay in business, you've got to deal with them. Finding techniques that help you disarm unhappy... more
Available: Now
Category: Customers
(design and creation being planned) Any organizational leader will tell you that knowing how your competitors sell their wares and at what price is simply good business practice. But how do you obtain this information? Is it ethical and legal to implement a mystery shopping intelligence program? As... more
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Category: Customers
Information costs you money and intelligence makes you money. No truer words have ever been said; unfortunately many intelligence vendors that exist today still primarily deliver "information" to customers and pass it off as "intelligence". This online course will discuss what is necessary for... more
Available: Now
Category: Customers
(design and creation being planned) The landscape for serving customers today is not the same as it was a decade ago – or even a few years ago. Customer insights have drastically changed for organizations and many of them have been slow to respond. So what’s changed? We’ve put together a course... more
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Category: Customers
(design and creation being planned) Customers come in all forms. Some are delighted others are dissatisfied. Some are devoted others are detached. There are several ways customers can be classified and there are several ways that organizations are challenged with the different types of feedback... more
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Category: Customers
(design and creation being planned) You don’t need to be a prophet to accurately predict your customers’ needs and desires. You just need intelligence and a strong strategy in place for acquiring, managing, and leveraging this intelligence in a secure, responsible way. Easier said than done. One of... more
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Category: Customers

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